According to CNN, White House officials are soliciting corporate sponsorships for the 2025 Easter Egg Roll. An outside event company called Harbinger solicits contributions for up to $200,000. The unprecedented pitch includes naming rights, logo placements, custom-branded baskets, and a private brunch hosted by the first lady. Ethics experts and former officials from both parties expressed alarm over the corporate branding plans, which appear to conflict with long-standing rules barring public office from being used for private gain. The White House Historical Association will receive the funds.
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00:00It's Benzinga bringing Wall Street to Main Street.
00:02Officials are soliciting corporate sponsorships for the 2025 Easter Egg Roll, according to CNN.
00:07An outside event company called Harbinger is soliciting contributions for up to $200,000.
00:12The unprecedented pitch includes naming rights, logo placements, custom-branded baskets,
00:17and a private brunch hosted by the first lady. Ethics experts and former officials from both
00:22parties expressed alarm over the corporate branding plans, which appear to conflict
00:26with long-standing rules barring public office from being used for private gain.
00:30The White House Historical Association will receive the funds.
00:33For all things money, visit Benzinga.com slash GSTV.