The Viral Pink Sauce May Be In Stores And Restaurants By Christmas

Veronica Shaw, better known as Chef Pii or “Pink Sauce Lady,” didn’t anticipate becoming the internet’s main character in June. When she began promoting a naturally pink homemade dipping sauce, social media ate it up.

“When I woke up and seen the commentary, I kind of just ignored it. People were inquisitive,” Shaw says to ESSENCE about first going viral.