Google Ads Search Campaign Tutorial 2022 - Create Successful Search Ads [Step-By-Step] Adwords

  • 2 years ago
In this video of Google Ads Search Campaign 2022 l will explain how to properly set up a search campaign in google ads.

0:00 Intro
0:08 What Is A Search Campaign
1:08 Starting A Search Campaign
1:19 Campaign Objective
2:49 Campaign Type
4:18 Campaign Settings
22:22 Keywords And Ads
34:29 Extensions
41:50 Budget
42:55 Review
43:35 Creating More Ads
45:45 Creating Ad Groups
47:10 Editing Keywords & Ad Groups
49:55 Final Extension
50:20 Optimization
53:12 Turning On The Campaign

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Google Ads is an online advertising platform developed by Google, where advertisers bid to display brief advertisements, service offerings, product listings, or videos to web users. It can place ads both in the results of search engines like Google Search and on non-search websites, mobile apps, and videos.

Consider this: 89% of the traffic generated by search ads is not replaced by organic clicks when ads are paused. It means that Google search ads can help your online business increase sales by maintaining a consistent flow of traffic, both new and returning.

Be just a Google search away

With billions of searches per day on Google, you can use Search ads to make sure potential customers notice your brand, consider your offerings and take action.

For a Search campaign, you’ll select a goal, like driving traffic to your website or increasing sales or leads.

And with pay per click (PPC) search ads, you'll only pay when your ad gets results, like people when people click your ad to visit your website or to call your business.

Search campaigns:
Text ads on search results
Search campaigns are text ads on search results that let you reach people while they’re searching on Google for the products and services you offer.

It's great for driving sales, leads, or traffic to your website, as you can show your ads to people actively searching for your products and services.

Why choose Search campaigns

Sales and leads:
Boost your online sales and signups.
Consider using leads if you have a longer sales cycle.

Easy setup:
Write text ads and pick keywords.
Skip special files or assets—these aren’t needed.
Try Smart campaigns for an even easier setup.
Highly specific targeting: Reach people actively searching for what you offer.

Search Campaigns are fantastic for generating leads in google ads. This video will walk you through step by step how to setup a successful search campaign. Whether or not you are new to google ads previously known as google adwords this video will take you through how to properly set up a search campaign in 2022.

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