This commercial was produced for The Newbridge Street Bedding Centre and The Sunderland Bedding Centre in association with leading manufacturer Sealy. Our regional campaign ran alongside a national campaign for Sealy, produced by top advertising agency Robson Brown, featuring the 'It's a Sealy' slogan. The Bedding Centres are the North East's largest Sealy stockists and this commercial was broadcast in the north of the ITV Tyne Tees region.