AU197SM - FashionTV | FTV

The Belumbury Fashion Group, which recently debuted the brand Au197Sm, aims, among other things, to insert the use of new technologies into fashion. With an international patent for the only stable isotope of gold, it created a new textile, managing to fuse 24-carat gold with fabric. What was born is something truly new and precious, but at the same time technological and therefore extremely adaptable; it can be used to interpret various styles and can also be made using other precious metals such as platinum, as well as rose gold and white gold. A tested and verified encounter with the finest fibres, that is open to an infinite range of colours, from monochromes to tonal, from prints to jacquards and to an equally infinite breadth of styles, from haute couture to street style. A sort of golden revolution that hasn’t faded in the space of a season, but which is now available on the market, with all its incredible creative potential.